The Thermaculture Company

The Thermaculture Company website on tablet

The Thermaculture Company hires their mobile nordic spa which inclues a wood-fired sauna, hot or cold showers, ice baths and plunge pool for events, celebrations or social gatherings in and around Devon.

Duration: June 2025 - October 2025

Target audience: Individuals, event organisers or companies interested in creating a Nordic spa experience in their chosen location

Services: Website improvements and upgrades, search engine and conversion optimisation

Technology: Squarespace

The Thermaculture Company website on laptop

The Thermaculture Company website on mobile

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My Approach

Challenges

The website design and structure was outdated and did not reflect The Thermaculture Company's unique offering for Nordic Spa experiences. The challenge was to restructure the website to be search engine optimised, update the design and content to reflect the unique offering and brand, and define clearer user journeys and calls to action to make it easier for visitors to understand this unique offering.

Outcomes

The website design and structure reflects The Thermaculture's brand. The website intuitively guides users through the website content so they can develop confidence and trust in the brand, and make an enquiry for booking the spa.

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